This will pass your SEO juice onto your new site. You can use a plugin like Simple Redirects if your site runs on WordPress, but if not, then refer to this article from Google Support. These resources will help you implement redirects to all of your necessary pages. You can do this by navigating to the gear icon in the right-hand corner and submitting a change of address within your Google Webmaster Tools dashboard.
This will alert Google to your new location. Just make sure you complete all of the previous steps first. To further increase the functionality of your new site, you can create a new XML sitemap. According to Google , you should create two sitemaps. One for your old domain and one for your new domain. There you have it. Having a domain name is important if you want to establish credibility with customers in the online space. The edge you gain through landing that perfect domain name is well worth the time and money investments required.
Unfortunately, some people wind up with a domain name that accomplishes none of those things. As a result, they are forced to change the name. Fortunately, this process is simple: follow the steps listed above to land the perfect domain name. Content Marketing Strategist working in the digital marketing industry. Skilled in SEO-focused content creation, keyword research and competitive analysis, interactive content, web content optimization, and landing page creation.
Home Domains. Industries shift. Perhaps your domain name is no longer relevant or helpful in distinguishing your product and business in the marketplace. Too many hyphens and numbers in your domain name? Or is it super long? Your business name changed. For the sake of uniformity and branding, try to change your domain name to match your business name. You want to change your domain extension. Maybe the. Inversely, perhaps you bought a.
Wasting time and money. Losing traffic or search rankings that have previously built up. Loss of your brand awareness. Losing backlink traffic and rankings. If you are dissatisfied with your website address , you can of course change your domain name at any time.
To do this, you just need to register a new domain and link it to your website. A domain change thus differs substantially from a domain transfer. When a domain transfer occurs, users change the internet provider , which means the entire website including the address is transferred to a new server. Here, changing or registering a new domain is simply an additional option usually, one can apply directly to the new provider for a new domain. However, domain changes are simply about altering the website address, meaning the provider generally remains the same as before.
Here is a short summary of the differences:. However, domain changes can also be caused by a new brand or firm name , which should be reflected in its web address, or from purchasing a more SEO-friendly domain , which promises to draw in a higher number of visitors to the site.
In addition, many of the new top-level domains are able to provide web addresses with a more geographical, thematic, or industry-specific domain. Website operators using an old top-level domain who wish to take advantage of this opportunity also need to register a domain change.
Sometimes, just adjusting parts of the website is sufficient. This depends on how much the new content deviates from the old. You should therefore always check to see whether a domain change is actually necessary before starting the process. A domain can only be transferred to a different owner or deleted. You must therefore always secure a new domain and connect it with your web presence. However, some adjustments to the web server settings must be carried out in order to transfer the web presence to the new domain.
For some CMSs, there are also special plugins that facilitate the easy transition from one web address to another.
Learn more about the options and plugins for changing a WordPress domain name here. But even if a CMS or plugin removes some of the steps in the domain change process, you still need to carry out some internal adjustment processes manually.
The details of each process vary wildly depending on the software used. However, there are some fundamental procedures that you should be aware of:. If you just carry out the domain change via the web server configuration described above, you will encounter the following problem: while it may well be accessible under the new address, search engines will treat the online presence as a completely new website, and thus award it a correspondingly low ranking in the search engine results pages.
Here, you will be prompted to verify your new domain and share your new website address. If you still have the rights to the old domain, you should set up a redirect to the new web address.
0コメント